Teradata’s Inclusion Communities drive awareness and collaboration to face societal challenges.

To boost awareness of these communities, Teradata began its campaign to “embrace inclusion.” Prior to this initiative, the communities lacked visual representation, so I created the “embrace inclusion” visual brand identity.

The brand identity consists of many small circles coming together to form a larger ring, which represents Teradata’s many diverse communities joining together. I also created custom icons to represent each individual community.